How to Display "Starts At" Pricing in Shopify

As a Shopify Web Designer, one request I recently got was to show “Starts at” before the price of products, especially for products with variants that change the price.

There might be an app you can install, but I personally try to limit unneccesary apps if possible. Shopify doesn’t offer a built-in toggle for this, but I'm here to show you a clean and reliable solution using a small amount of CSS.

When This Works Best

This approach works great when:

• Your product has multiple variants with different prices
• You want a simple “Starts at” label without custom Liquid logic
• You want a solution that’s easy to maintain and theme-safe

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Add CSS to global.css

Most modern Shopify themes (like Dawn) use a global.css file. This is where you’ll add the styling.

Step 1: Open Your Theme Code

1. Go to Online Store → Themes
2. Click ••• → Edit code
3. Open Assets → global.css

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Step 2: Add the CSS

.price::before {
 content: "Starts at ";
}


This uses the CSS ::before pseudo-element to inject text before the price without modifying Shopify’s Liquid files.

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Why You Can’t Use Page-Level CSS in Shopify

You might be tempted to add custom CSS through the theme editor’s page or section settings. Unfortunately, Shopify restricts pseudo-elements like ::before in those fields, and you’ll see an error if you try to add the "content" attribute.

To do this properly, you’ll need to edit the theme’s CSS file directly.

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Need Help Setting This Up?

If you’d rather not dig into your theme code, you can hire me for on-demand hourly Shopify support. I can set this up safely, make it conditional if needed, and ensure it works perfectly with your theme without you touching a single line of code.